May 17, 2013

TEAM IMMODERATE

What began as a designer-y evening out, to see a documentary about geeky sign painters, turned into a call to arms. “Sign Painters” was chock-full of living examples of how any business should and can be run—and reawakened the zealot in me to go against industry same-ol’ same-ol’. Although not the intention of the filmmaker, throughout the film I was reminded to undertake the most radical stance a designer can take: standing with craft, integrity and creative authorship as the carriage to personal and client satisfaction. This flick is not just for designers, tattoo artists, or typographers… all entrepreneurs need to watch this. AND it should be required viewing for anyone who is/was/will ever be on the receiving end of design.

Now go. See if its showing in your city here.