Our 5 Pillar Approach

CONVERSATION
This is where I take the time to really understand why your audience behaves the way they do. My emphasis is on paying attention to their beliefs about your brand and products as well as investigating competitive experiences. I also throw in a healthy dash of intuition.

CREATIVE DIRECTION
Finding ways to scale and grow your brand effectively, efficiently and always delightfully—here’s where I introduce new solutions to your current system as well as awaken untapped opportunities that already exist. Together, I’ll help you to clearly envision your brand, and lead in taking these concepts forward.

DESIGN
Using Conversation and Creative Direction as our guide, I create a broad range of tangible and fine-lookin’ brand assets for your business. I design to both meet a project’s requirements as well as the desired impact—always conveying your message to your audience.

MANAGEMENT
Viewers Like You allows you to do what you do best—whatever that is—by managing all, and I mean ALL the details that make your business hum like a well-oiled machine. Full-service project management means you’ll never have to interface with a web developer, printer, photographer again—unless of course you want to. And even then, we’re right next to you as your advocate and champion.

INTIMACY
Becoming friends with my clients is not seen as taboo, but a strategic goal. It is the golden ticket to serving you, your brand and your business. This isn’t a common practice, but I know from experience that being connected to my clients emotionally is the root of potent results. Radical trust and mutual respect sets the stage to freely create, in a most integrated way.

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